Addressable Market Deep Dive

This training module includes an 88 minute lecture about defining and measuring your startup’s addressable market and also provides the slides and formulas so you can calculate the actual Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM) for your business. 

As a bonus, you will also receive a tool that allows you to effectively review the differences between market approaches to help decide which should be pursued.

Addressable Market
On-Demand Recording, presentation, market definition toolkit
Cost: $12