Get your first capital boost.

AmplifyUp funds high-growth potential startups with the right capital and investor support.

Welcome Cohort 1Q22!

We look forward to watching your startup’s transformation over the next few months. Our goal is to make your first capital raise the most professional and frictionless experience possible.

AmplifyUp provides the first meaningful capital boost to high-growth potential startups through proper funding preparedness, diligence, and direct investor support.

  • Pre-seed investment preparation for startups around the world
  • Term Sheet, Valuation, Use of Funds preparation
  • Investor ask and diligence preparation
  • Funding vehicle through Assure SPV
  • Investment opportunity open to outside investors (USA and Internationally based)
  • SPV Organization managed by BoomStartup

The first AmplifyUp Demo Day was a hybrid event, hosted at BoomStartup’s HQ in Salt Lake City, but broadcasted to investors from around the globe.

1Q22 Timelines

To gain the most value from this program – make every effort to attend these workshops that are on average 75 minutes in length. Typically sessions are held in the morning, Mountain Standard Time. To get invited to every event, complete the form below with the investor facing information.

  • AmplifyUp SPV Deep-dive workshop
    Dec 2
  • AmplifyUp program overview
    Dec 6
  • Diligence Packet Submissions Due
    Dec 9
  • 1Q22 Open Pitch workshop (mandatory 10-minute investor presentation)
    Dec 10
  • AmplifyUp DealRoom and Incorporation Workshop
    Dec 13
  • AmplifyUp Investor Outreach Plan
    Dec 15
  • AmplifyUp Historical Financial Review
    Dec 16
  • AmplifyUp SPV Investment Vehicle and Tranches
    Dec 17
  • AmplifyUp KPI and Funnel Workshop
    Jan 5
  • AmplifyUp Pro-forma and 3-Year Projection Workshop
    Jan 11
  • AmplifyUp Investment Ask and Valuation Workshop
    Jan 19
  • AmplifyUp One-Pager Summary Workshop
    Jan 26
  • AmplifyUp Pitch Deck and Demo Video Workshop
    Feb 2
  • AmplifyUp Pitch Practice Workshop
    Feb 8
  • Demo Day #1
    Feb 18
  • Demo Day #2
    Mar 4

A Letter from the Managing Director

Welcome to AmplifyUp!

[email protected]

Hello and congratulations for being selected as a founding member of the AmplifyUp cohort. By the end of first quarter 2022, you will be an entirely different founder – significantly ahead of where you are now with your understanding and control over the fundraising experience. Your cohort, dubbed “1Q22”, is designed to improve your investor readiness, expand your network, give you better control over your business plan, and invite you to participate in the very active pre-seed investment economy.

We are here to support you, but it is up to you to close the investments. As with everything else in life, nothing is guaranteed, but every experience can be a lesson. We see potential in your business that you are creating and we believe the angel investment community will respond positively to it. However the person who ultimately controls your startup investments is YOU.

Our job is to educate you on equity-based funding. We will have you prepare everything that an investor will want to know so they can decide to invest in your company or not. We will ask you to pitch every aspect of your business to our trusted mentors, experts, and peers so you can handle difficult conversations with prospective investors. We will set up the SPV and deal room to make sure the investment experience lacks friction. We will do everything we can to help you succeed.

In return, we ask that you direct investors to participate in the SPV that BoomStartup sets up for you. It is the only way BoomStartup receives a long-term payout for when your business succeeds and exits in the future. As you know, we do not ask for equity and the nominal program fees you pay for covers the services that directly benefit your startup. 

We believe in the honor system and we hope you direct investors into the SPV to repay all of the work and contributions we do.

If at any time there is a mis-match with the program expectations or outcomes, your 1Q22 cohort participation can be dissolved. This program truly asks you to commit with grit, to hold yourself accountable, and to keep us updated with your startup’s progress. We invited you into this group because we believe that you can benefit from our services, but we understand that unexpected situations arise that may alter your prerogatives. That’s fine too. But, we hope that every moment you spend in our workshops or with our community – it is a wonderful experience for you.

Thank you for your commitment to BoomStartup’s AmplifyUp cohort. We look forward to working with you over the next few months and see what your startup becomes.


AmplifyUp Resources

To adhere to BoomStartup’s quality standards, please use these resources to communicate your business affairs, in an appealing way for investors. When complete, please upload the documents into the form below, which also confirms your participation in the 1Q22 cohort.

Commit to 1Q22 Cohort


To receive the private workshop calendar invites, complete this form with investor-facing information. You can submit this form multiple times.


BoomStartup will invest capital and services into your company based upon completion of the AmplifyUp program and the commitments from other investors who participate in the SPV.

Attend as many live programs as possible OR upload the investor facing information into the form above. Every workshop is designed to help you prepare for attracting and closing investors.

AmplifyUp 1Q22 starts in December and concludes in February – omitting the last two weeks in December. The Demo Days will cluster 3 companies per each day and will close the AmplifyUp program. The SPV fundraising on average takes 6 weeks but can run longer or shorter pending your ability to close investors.

AmplifyUp can help you raise up to $100,000 in capital from BoomStartup’s investor pool. However the SPV is open to any investor to participate and does not have a financial cap. We will show you how to find and culminate your own investor community who can participate in the SPV. There is no forced closed date for the SPV.

Once you make it to Demo Day, you’re a backable company. You may open up the SPV to outside investors who did not participate in the Demo Day. This is an excellent opportunity for you to increase your funding round. BoomStartup will organize the SPV, track the investments and payouts, and also handle all of the documentation such as K-1s.

There is a service fee when the SPV closes and the money is transferred to your company’s bank account. 

The fees varies based upon the amount raised and the number of investors. For example, if you raise $450K and have 18 investors the fee is $9,000. Your company is responsible to pay for it prior to the funds transferring to the account.

BoomStartup charges a 10% carry when your company experiences a profitable exit for the investors who participate in the SPV round.

For example, if BoomStartup’s investors contribute $100K and in 8 years your company exits for a value where those stocks are now worth $1M, the investors will be paid the $100K first leaving $900K in profit. 

BoomStartup will be paid $90K and then the remaining $810K in profit will be distributed to the investors within that SPV round.

Carry’s are very common with angel groups and fund managers. It ensures the originator’s interest aligns with the profitable development and payout of your company.


BoomStartup is going to work very hard with you over the next few months and primarily for free because we are not taking equity in your company. Some investors may want to go direct to you and bypass the SPV. 

Please tell them that they are not paying a service fee on the SPV (you are once the round is closed) and that you would prefer that they participate in BoomStartup’s SPV..

If they have problems, please connect them to BoomStartup for remediating the situation.

AmplifyUp Sponsors