Chanel StewartTalent and Culture Specialist, Assure
Talent and Culture Specialist, Assure
Liz SmithSales and Partnership Strategy Expert
With a JD from University of Santa Clara and over 20 years of experience as a Sales and Business Development Executive with multiple leading SAAS software service providers, Liz has built her career helping both mature and startup companies rapidly accelerate their business in new markets by leveraging channel partners as an essential part of their go to market strategy.
As Regional VP of Sales at r4 Technologies, she led the company into sales opportunities in multiple fortune 500 accounts in North America and Latam by recruiting and co-selling with multiple regional consulting partners in Mexico, Colombia and the Western US. Prior to r4, she served as Regional Vice President of Sales, EMEA and later LATAM for SugarCRM, one of the leading CRM software providers in the world.
Liz led the successful expansion of the brand into both markets while again leveraging partners such as IBM and other regional consulting firms to drive sales at multiple fortune 500 companies, including New York Life Mexico, Quaker State Mexico and Zurich Insurance Italy.
Prior to SugarCRM, Liz served in a variety of strategic senior sales and marketing roles at Oracle Corporation and was instrumental in driving a number of different initiatives focused on growing the Oracle sales channel with ISV’s and strategic alliance partners such as HP and Apple. Before joining Oracle, Liz had a successful 10-year legal practice at several top California law firms advising fortune 500 and startup companies in areas of trade secret, patent prosecution, construction and business litigation.
Tara SpaldingManaging Director, BoomStartup Accelerator
Tara Spalding is Managing Director of BoomStartup Accelerator. BoomStartup is an accelerator and mentorship-driven angel-stage investment program for startups. It operates as an online technology-driven accelerator, providing entrepreneurs a custom business plan including business maturity guidance, investment preparation, and capital structuring relevant to growth, and investment strategies as well as a curated marketplace for services. Tara is also the founder of Hen House Ventures, an early stage incubator that helps tech companies rapidly scale when entering massive markets, and is also on the board of trustees for VentureCapital.org. Tara is the recipient of the 2020 Utah Business 30 Women to Watch award.
Tara began her high-tech career in Silicon Valley when she taught herself to code software and became the first employee, and eventually VP of marketing at industry leader, SugarCRM. Her Silicon Valley experience included roles as CMO at GroundWork Open Source, VP marketing at Magnet Systems, and co-founder and CPO at BenchPick. Tara received her bachelors from University of Colorado, Boulder.
- Jul 12 - 16 2021
RiseUp: Hiring and Compensation Strategies for Startups
How to build a team with very little resources and big intentions.
Oftentimes the initial co-founding team defines the rate of success that a company will experience. If founders are alone, or if co-founders are mis-matched, then several problems arise that can take a perfectly great business plan and kill its potential. One of the pre-seed stage struggles is founder-vision fit and creating an impactful culture. Join Tara Spalding as she helps founders figure out their plan to scale, which starts by talent.
To attend, you need to have a list of programs or projects that MUST be accomplished within the next 6 months to ensure your business survives. This can be a list of activities such as “5 customer sales”, “application tested & deployed”, “integrations”, “soclal media marketing”, “eCommerce automation”. Also know how these activities will impact your business in a measurable, monetary value.
This Sprint will give you the following:
- A prioritization on what roles you should fill based upon your current interest and competency that matches your growth plan
- A plan on how you can test the fit of the person before you give them too much authority
- A way to compensate with them until substantial revenue starts coming in
Who will gain the most from this Sprint:
– the solopreneur who wants to expand outside of project contractors
– small co-founder teams who are stuck at a point in the business
– the founder who wants to find a co-founder but doesn’t know how
Day 1: Self assessment of strengths and weaknesses and how that matches up with your 6 month growth plan
Day 2: Job descriptions and compensation plans that will attract people that will compliment not clone you, nor dry up your cash
Dates and Format
Monday, July 12, 2021 @ 12:00pm – 1:15pm MT
Wednesday, July 14, 2021 @ 12:00pm – 1:15pm MT
Friday, July 16, 2021 @ 12:00pm – 1:15pm MT
These are live, interactive 75-minute sessions hosted through Zoom. You must register and pay for the program before attending.
Meet the Experts
Managing Director, BoomStartup Accelerator
Tara Spalding is Managing Director of BoomStartup Accelerator. BoomStartup is a mentorship-driven, angel-stage investment program for startups. It is an online technology-driven accelerator, providing entrepreneurs a custom business plan including business maturity guidance, investment preparation, and capital structuring relevant to growth, and investment strategies as well as a curated marketplace for services. Tara is the founder of Hen House Ventures, an early stage incubator that helps tech companies rapidly scale when entering massive markets. She is on the board of trustees for VentureCapital.org. Tara is the recipient of the 2020 Utah Business 30 Women to Watch award.
Tara began her high-tech career in Silicon Valley when she taught herself to code software and became the first employee, and eventually VP of marketing at industry leader, SugarCRM. Her experience included roles as CMO at GroundWork Open Source, VP marketing at Magnet Systems, and co-founder and CPO at BenchPick.
Chanel Stewart, Talent and Culture Specialist, Assure
Chanel Stewart has interviewed thousands of people and has hired hundreds. She has crafted job descriptions and screening processes to ensure the vision, culture, and expectations align appropriately for growing teams, especially at such an early and critical stage.
Liz Smith, Sales and Partnership Strategy Expert
Liz Smith has often been one of the early “sales hires” in software companies and knows the importance of aligning a compensation plan with the expectations of the role. Liz will join the group on Friday to share different approaches and review different suggestions on how to compensate that isn’t taxing to the startup’s cashflow.
RiseUp sprints are week-long engagements, entirely focused on helping you solve your most head-scratching business problems.
Sprints are led by experts who identify, address, and solve similar issues so frequently, they can quickly understand the source of your problems and offer advice as you create a smart plan that will help your business rise. Each sprint is attended by a hand-picked cohort of founders facing similar challenges, who learn from the expert leading the sprint and each other.
This isn’t like taking a class to learn the basics of running a business. RiseUp sprints drill down into specialized topics, asking “what’s broken?” in your business model, product, organization or execution. Be prepared to roll up your sleeves and be assigned (and complete) homework, while diving deeply into what’s holding back your business. Rise Experts are there to guide you, but they aren’t going to do your job for you. It’s up to you to lead your company to growth as you hypothesize better outcomes and create and execute your plan.
Sprint to the top with RiseUp.