Rewarding founders with big ideas.

PitchUp is an open pitch competition, highlighting and rewarding companies who are improving the future. We encourage founders to apply for the chance to compete and showcase their unique startup on a global scale.

Held twice during the year, PitchUp is designed to amplify awareness of new businesses, and provide the chance to win some cash. There are several competition categories, and a bonus “popularity” award voted on by the general public give ambitious, early-stage founders the chance to shine.

PitchUp is an opportunity for founders to hone their messaging, connect with other entrepreneurs and get to know our judges (many of whom are investors). We celebrate founders who are persisting in the face of great challenges and passionate about bringing unique solutions to life.

PitchUp Three Entries Will Be Accepted Soon!

Startups – get ready for 2022! Sign up to be alerted when the categories are announced for the next PitchUp competition, then begin the application process. We hope to see your startup compete in this fantastic program


2022 Pitch Competition Timelines

We encourage any company striving to improve these important areas to apply to the open pitch competition. Sign up (above) to get notices when the application process is open.

February 7

Application Process Open + Categories Announced

March 14

Submissions Due

March 25

Finalists Announced

April 1

Live Final Event + Winners Selected


We encourage startups earning less than $250K annually and who have set their sights on making a difference in their area of focus to enter PitchUp. This competition is about pitching companies that create innovations, so the narrative of your pitch should be more like speaking to an investor, rather than a customer. For example, focus on your company and how it’s solving a big problem instead of trying to sell the innovation or widget itself.

We encourage founders from diverse backgrounds to apply.

Don’t be shy about entering the PitchUp competition if your startup isn’t earning revenue yet. Yes, we do ask about historical financials, but it is okay to say there is no revenue!

If you want to share your costs or investments to date, please do. We would like to see your financial projection for the next year or two, if possible. It can be as simple as Number of Units sold or Customers, multiplied by Sale Price (equalling revenue), then subtracting out Cost of Goods Sold, to estimate your company’s profitability. Contact us if you need additional help.

Step 1: Complete the application form.

Step 2: Access the PitchUp competition material and download the slide template and demo template to begin creating your pitch materials.

Step 3: Upload your pitch deck and 90-second video. Deadlines vary – check here for current PitchUp schedule.

PitchUp competitions are free to enter. Entrants can only apply to compete in ONE category. We ask you to agree to our terms of service and privacy policy. You will also be considered for the BoomStartup Accelerator program. The cost of the competition is covered by our sponsors, so please show them your support.

There are several competition categories that a startup can apply toward. You’ll want to customize your pitch presentation and demo to emphasize the influence this category has had on your company and innovation.

After reviewing all submissions, we will rank and interview the top contenders to compete in each category.

The Final Pitch Competition will be hosted virtually. Winners will be selected after presenting at the live, online competition on April 1, 2022. The finalists will present a condensed, three-minute business pitch and host a two-minute demo, for a total of 5 minutes on stage. Our judges will then have the opportunity to ask the presenter up to three questions, and presenters have up to three minutes for their response. Response quality, personality, and precision will influence the final vote.

Each category winner will receive $1,000.00 USD. Additional services and prices will be announced.

Judges will review the material submitted (the scorecard, pitch deck, demo video) and rank each submission, considering every submission in the category. Scoring is based on professionalism, traction, viability, reach, and most importantly, innovation.

Yes, BoomStartup will be hosting open office hours so you can attend these live sessions and get feedback.

On September 3, 2021, PitchUp Two Finals showcased the top 28 companies who were vying to win one of the competition’s 8 categories. Watch the PitchUp Two final event here.

Over 200 startups applied for PitchUp Two, coming from 20 countries. The live event had over 300 viewers watch and support their favorite startups pitch in this final program.

Read who won PitchUp Two Finals here.

PitchUp Sponsors